Project details

  • Graphic Design:Yiran Mo
  • Collaboration:
The Month of Red Squirrel is a rebranding concept campaign made for The Body Shop. As a company renowned for their fight against animals testing and the protection of the planet, the red squirrel was the perfect choice of a loveable yet endangered mascot. Through a combination of packaging, poster and website design we attempted to raise an important issue in a fun yet truthful way.